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evolve together

"I created #mydentity™ because I wanted to customize colors we all dream of — colors that are missing from today’s haircolor. I want to create a line that brings back the fun & excitement in our industry. But most of all, I want to create a community that empowers our #hairbestie family, and enables all of us to find our #mydentity — because when you know who you are, you have the courage to do anything you dream of."
- Guy Tang

 

Guy Tang The Begining

Growing up, I struggled everyday with my identity. I didn’t know who I was, what I wanted to do in life, or what my purpose was. It wasn’t until hair that I found purpose, my direction, and it truly saved my life.

Guy Tang Hairbestie

I found my identity (#mydentity™). It was to make a difference, change the world doing hair. But more than that it was to be a friend, a #Hairbestie, and inspire other stylists just like me to find their mydentity, because I had such a hard time finding mine.

Guy Tang Mydentity

I created #mydentity™ because I wanted to customize colors that we all dream of – colors that are missing from today’s hair color. I want to create a line that brings back the fun & excitement in our industry. But most of all, I want to create a community that empowers our #Hairbestie family, and enables all of us to find our #mydentity. Because when you know who you are, you have the courage to do anything you dream of. #Hairbesties, together we will change the industry. Let’s evolve together.

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New! Crystal Clear

The most versatile shade in the collection! Crystal Clear can be mixed into any #mydentity™ demi-permanent shade to soften or sheer out any colour for unlimited creative colour control. Also great for adding shine when used alone.

Top Tip
Colour glossing treatment
Mixing Ratio – 1:2
Processing Time: 5-25 minutes

Dilute or lessen deposit
Incorporate desired amount (up to 50%) into any demi-permanent formulation
Processing time: 5-25 minutes

Call our friendly Club Services team on 0845 659 0011 to place your order.

#mydentity shade assortment

Mydentity Swatch Chart

Brands available from Salon Success

For more information or to place an order call our friendly Club Services Team on

0845 659 0011